ClubRight Connect / Consultancy & Industry Bodies

GGFit

GGFit helps clubs to get their members to stick around longer

Visit GGFit → ← Back to ClubRight Connect

Key benefits

Measures retention, attrition, length of stay and other KPIs

Takes data-driven action to improve member retention

Measures the effect of those actions

Independent retention consultancy, founded 2008

Works with the member data you already have

Fixes usually cost time, not money

Education, events and published research

Private clubs, leisure centres and budget chains

Data-driven retention

GGFit works with ClubRight customers to maximise use of the system, create member-communication triggers, and track the effectiveness of every contact. Partner offerings also include recruitment, mystery shopping, big data analytics and e-learning sentiment dashboards.

Retention consultancy built on your own data

GGFit is an independent consultancy that helps clubs keep the members they already have. The focus is member communication inside and outside the club, and what your own numbers are telling you about who is quietly drifting away. Guy Griffiths founded GGFit in 2008 to help operators get more from their data and improve member and staff motivation. The work is usually with people and processes, not with buying another product.

How the work shows up

Past projects include running monthly retention forums with a leisure operator over three years, redefining and measuring what happens to a member in their first few weeks, and getting managers across sites to agree on one way of working. In one case, induction bookings for new members rose from 55% to 83% across 14 sites. GGFit has also carried out independent research into how apps and connected equipment affect member engagement.

Who it suits

Private clubs, leisure centres and budget chains alike, because the method is the same and the fixes usually cost time rather than money. GGFit runs education and events, publishes a newsletter, and talks about attracting health seekers rather than committed gym-goers. If you know your cancellations are too high but not why, this is the sort of outside eye that finds it.

How it connects with ClubRight

Builds member-communication triggers with ClubRight customers and tracks what's actually working — plus mystery shopping, recruitment and e-learning sentiment dashboards.

Direct contact

Guy Griffiths 02076177531 · info@ggfit.com

Consultancy & Industry Bodies

More partners in this category

Black Raccoon Consultants

Gym sales, onboarding and retention consultancy.

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Gym Safety Council

UK gym safety standards body.

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ukactive

UK-wide membership body for the physical activity sector.

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FAQ

GGFit and ClubRight

Does GGFit integrate with ClubRight?

Not directly. GGFit is a supplier ClubRight works with and recommends, rather than a system that passes data back and forth with the platform. Only a small number of ClubRight Connect partners are direct integrations, and their pages say so explicitly. If that distinction matters to what you’re planning — particularly with hardware — ask before you order.

What does GGFit do?

Retention and KPI consultancy for gyms.

Do I have to use GGFit to use ClubRight?

No. Nothing in the ClubRight Connect directory is a requirement and nothing is tied to your account. Use your own supplier if you already have one — the directory exists to save you the research, not to steer you.

Does ClubRight charge extra for this?

No — ClubRight doesn’t add a fee for a partner being listed or connected. Whatever GGFit charges for their own product is between you and them. Nobody pays to appear in this directory.

Got a question about this integration? Contact ClubRight →